Pamela Geller, a central agitator for both AFDI and SOIA who is behind the advertisement campaigns, considers the Obama presidency to be a pawn of Muslim conspiracy, and has suggested that the President is actually an illegitimate child of Malcolm X. Geller’s writings were praised by and cited in the manifesto of Norwegian mass murderer Anders Behring Breivik. Geller, following Breivik’s 2011 attacks, stated that Breivik’s victims at the Utøya camp had they survived would have become “future leaders of the party responsible for flooding Norway with Muslims who refuse to assimilate, who commit major violence against Norwegian natives including violent gang rapes, with impunity, and who live on the dole.”
Applying the label of "savage" to approximately one fifth of the world's population is a propaganda strategy reminiscent of legitimations for genocide against Indigenous people here in the Americas. The ad further attempts to humanize and legitimize state violence and human rights abuses by referring to the policies of the US and Israel as acts of a “civilized man”. Geller’s advertisements appeal to the basest emotional response to target and demonize all Muslims, and can in no way be interpreted as actual critiques of political Islamists. This is made clear by another of Geller’s advertising campaigns that is debuting in Washington, DC, combining an image of the September 11, 2001 WTC attacks with cherry-picked quotes from the Qu’ran, again portraying all Muslims as dangerous enemies.
As indicated in its October 15th press release, TriMet seeks to challenge the Multnomah County Circuit Court ruling compelling the transit authority to accept advertisements that are not purely commercial in nature. In both New York and San Francisco, Geller’s advertisements have been altered by activists who accurately labeled them as “racist”. Rose City Antifascists would be happy to see similar creative resistance in Portland.